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Seven Stroke Strategic Analysis for Business Improvement

Author Affiliations

  • 1Lovely Professional University, Jalandhar-Delhi G.T. Road, National Highway 1, Phagwara, Punjab 144411, INDIA

Res. J. Management Sci., Volume 4, Issue (1), Pages 1-7, January,6 (2015)

Abstract

Business strategic analysis is an important aspect for any organization, which is looking for long-term market presence. It is a stepwise process of conducting market research, external and internal environmental analysis and making planes to sustain in the same market, with business expansion by cracking down the present competitors, to increase the shares by some folds or to enter into new segments to develop new capabilities and enriching economic health. We have seen several strategic analysis tool kits like SWOT analysis, PEST analysis, Porterís five forces analysis, four cornerís analysis, value chain analysis etc. Seven-stroke strategic analysis is an easy toolkit, which encompasses the value and essence of all earlier strategic methods. Seven-stroke Strategic Analysis is an easier way, as it can be made and understood with precision and accuracy by teamwork of organization from top-level management to bottom level work force to make a better work culture.

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